Rizen Inbound Marketing & Sales Blog

“Success requires first expending ten units of effort to produce one unit of results. Your momentum will then produce ten units of results with each unit of effort.”

Charles J. Givens

Inbound marketing has grown significantly in the last decade.  As an Inbound Marketing Agency, we have seen a lot of companies and marketers jump on the bandwagon, but not all those who try it succeed. In our experience, Inbound Marketing doesn’t work for everyone.

Running a law firm is hard work. As a business owner and attorney, you’re not only responsible for your clients legal challenges, but also for running a profitable and self-sustaining practice. Having worked with many attorneys over the years, we have found that attorneys have a hard time generating quality online leads and converting them into customers with a positive return on investment. We have mastered lead generation for many law niches through the implementation of a repeatable MIT tested and validated process. Using our process, you'll be able to automate and streamline your online marketing, saving you time and generating more revenue for your firm.

Dwight D. Eisenhower said “Plans are nothing; planning is everything.”

The first hour of your workday sets the tone for the rest of your workday.

If you are overwhelmed before you start the workday, what will be the results for the rest of your day when challenges arise?

There is nothing more frustrating than having a website that is not getting any traffic and leads. Every website is different and the reasons you’re not getting traffic can be completely different from another site. The first thing we need to distinguish are the two ways to drive traffic to your site, Organic and Paid. The next step is to create a realistic and executable action plan to increase web traffic.

I was recently talking to a prospect, now a client, about his frustration with the countless marketing companies promising to help increase their online presence. He spoke with an SEO company that ranked very well for "SEO" industry keywords but who didn't offer social media, email marketing, or Pay Per Click. Although, he understood the value of SEO companies, he also knew that he could generate fast business with Pay Per Click. He spoke to a Social Media expert with over 10,000 followers that only focused on Facebook and Twitter. The large Pay Per Click company he spoke to didn’t offer Facebook PPC. Here inlays the problem. Most businesse

“Your life does not get better by chance, it gets better by change.” - Jim Rohn

“Life not treating you well? Change your Attitude toward Life.” 

It’s never too late or too early to be whoever you want to be. There’s no time limit, you can stop whenever you want. You can change or stay the same; there are no rules to when you need to change or not need to change. We can make the best or the worst of it. When you have grief in your life, illness to you or a family member, we can only hope and pray the situation improves and do as much as possible to assist in the improvement. We cannot change circumstances, we can change how we interact with our circumstances and the people involved. Circumstances can be good or not so good, and no matter what it is we want to either enhance the circumstance or change it.

 Business Problem Solving: The decision. 

George C. Marshall said “Don't fight the problem, decide it.” Having strong problem solving skills will make a huge difference in your self-development, family and career.

If you are trying to market your business, you want to be as effective as possible. As technology becomes more and more intricate, marketing campaigns need to be more and more seamless. So, how exactly can you generate more leads and deliver a clear message to your consumers across a myriad of touchpoints? The answer is inbound marketing.

So you’ve been given the seemingly, or realistically, daunting task of reevaluating your company’s website. The consensus is probably that it’s outdated, lacks certain features, isn’t performing as it should, or doesn’t portray the company in the correct light. Possibly all of the above. Before starting your research on website redesign, however, you should familiarize yourself with the options available to you.