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Rizen Inbound Marketing & Sales Blog

Podcast Episode 38: Make Your Website ADA Compliant

Posted by Jeffrey Lambert on Nov 12, 2019, 3:16:48 PM

In 1972 the U.S. Govt passed the Americans With Disabilities Act, a wide-sweeping set of laws aimed at making sure businesses make accommodations for people with disabilities. 

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Social Media Best Practices for Lawyers

Posted by Jeffrey Lambert on Nov 8, 2019, 3:22:12 PM

You've worked hard to establish a practice built on principle and integrity. Your satisfied client list continues to grow. You've built and optimized an engaging website. You've created valuable content for your target audience.

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Social Media Law Firm Marketing

10 Simple Tips To Get the Most From Your Facebook Business Page

Posted by Guest Contributor on Nov 7, 2019, 10:11:28 AM

Once a startup itself, Facebook is currently the best stage to showcase and create deals for your startup!

If you need your business to bulldoze your rivals and make a noticeable presence in the digital world, you need to make the most out of your Facebook profile, and Facebook business page.

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Social Media Facebook

Podcast Episode 37: 5 Benefits of Investing in Video Marketing

Posted by Jeffrey Lambert on Oct 29, 2019, 10:00:28 AM

Your marketing strategy needs to produce results. Budgets are tight and every dollar counts. Investing in approaches that produce results is essential. One marketing method proven to deliver more leads and increase sales is by using video.

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Law Firm Video Marketing: A Simple Five-Step Plan

Posted by Jeffrey Lambert on Oct 24, 2019, 8:23:25 PM

People love a courtroom drama. Legal-themed video content from Perry Mason to Matlock to Better Call Saul have captured the attention of millions. An industry so strongly tied to video is perfect for today's law firms to engage audiences and capture leads.

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Law Firm Marketing Video Marketing

Podcasting for Lawyers: A Beginner's Guide

Posted by Rogelio Rodriguez on Oct 20, 2019, 4:16:56 PM

To establish a steady stream of clients, both new and returning, it’s important to find new avenues to establish credibility, experience, and trust. This strategy is paramount for every lawyer and law firm. 

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Law Firm Marketing

The 5 Best Types of Marketing Videos to Grow Customer Relationships

Posted by Jeffrey Lambert on Oct 11, 2019, 1:00:00 PM

Have you ever watched a sporting commercial where a well-known athlete is representing a brand's product but in a non-sports setting? There's a certain level of emotional connection trying to be established between the athlete and the viewer.

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Video Marketing

Podcast Episode 36: Inbound Interviews With JG Diaz

Posted by Jeffrey Lambert on Oct 9, 2019, 9:56:32 AM

Jose-Guillermo Diaz is the co-founder/director of the Miami Ad School in Punta Cana, located in the Dominican Republic. His career has included work as a communication designer, a marketing agency owner, and a college professor both at Miami Ad School and the University of Miami.

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Top Video Marketing Software Options for Your Business

Posted by Jeffrey Lambert on Oct 8, 2019, 2:31:20 PM

Video marketing isn't a large company's game only. Any product or service with an idea, some basic equipment, and some creativity can produce content audiences will love.

The benefits of producing video content are clear. It’s why the marketing industry as a whole has already embraced the medium. It’s why the marketing industry as a whole has already embraced the medium. In fact, 87% of marketers are currently using video as a marketing tool (Wyzowl).

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Video Marketing

5 Benefits of Investing in Video Marketing

Posted by Jeffrey Lambert on Sep 30, 2019, 10:40:24 AM

Your marketing strategy needs to produce results. Budgets are tight and every dollar counts. Investing in approaches that produce results is essential. One marketing method proven to deliver more leads and increase sales is by using video. A large studio and thousands of dollars of equipment isn’t needed to produce compelling, engaging content. In fact, just an iPhone and some basic equipment can get you started.


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