Around the globe, marketing managers continue worrying about the productivity of their now-remote teams. However, managers shouldn’t be worried about underperforming employees. It’s the opposite.
In the latest episode of our podcast Marketing for Martians, we'll go over some ways you can get started on unifying and building a more productive remote team with career expert and brand coach Caroline Ceniza-Levine.
In 2020, marketers understand just how important social media is to their growth strategy.
Social media is a powerful marketing medium that supports almost every marketing objective, from brand awareness to lead generation. Ensuring your social strategy is on point isn’t so easy, however.
In today's office environment, you're just as likely to have a co-worker in a different part of the world as having a co-worker in the next cubicle. If you're a marketing manager and want to ensure you're running your virtual meetings efficiently, you need to adapt your approach.
In the latest episode of our podcast Marketing for Martians we disprove the old saying that “all press is good press. We’re taking a look at some of the worst marketing fails in the past few years.
Every month, there are 70 million blogs posted. (Hosting Tribunal). That means each blog post you publish is fighting tooth and nail for attention on the internet. And for most people, it's a losing fight.
As a business, it may seem smart to play digital catch up. New technology is coming out all the time that’s supposed to make businesses faster, better, and more profitable.
Every smart marketer knows that the customer is king when it comes to succeeding in the business world. And, if you can manage customer relationships well, you’re in the money.
When you run a business, it’s easy to feel like you’re drowning in statistics and metrics. But merely knowing all of these random numbers doesn’t help you.