Every organization needs goals. It’s absolutely essential to guiding your organization in the right direction. Yet many don’t take the time to lay out even a basic roadmap! According to a national small business survey conducted by Staples, more than 80 percent of small-business owners admitted that they don't monitor their goal-setting or enlist the proper "coaches" and advisors to help them achieve their goals.
Today on Inbound Academy we’re telling you how to get SMART with your content planning. You need a detailed checklist when creating goals for your marketing efforts, and we’ll show you the best way to do it.