Inbound Marketing Blog

Rizen Inbound Marketing & Sales Blog

5 Tips for Creating a SaaS Marketing Plan That Works

Posted by Nichole Mena on Mar 30, 2016 4:42:14 PM

“If you fail to plan, you are planning to fail!” No one could have said it better than good ol’ Ben Franklin and nothing holds more true than when creating your SaaS marketing plan. So now that you’re armed with your marketing and sales goals, it’s time to create a content-focused strategy for marketing your product to the masses. Of course, this will take time and proper planning and will even change throughout the course of the year, but including a few crucial components into your strategy from the get-go will go a long way to ensure you stay the proper course.

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Topics: Inbound Marketing, Content Marketing, SaaS Marketing Plan