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Rizen Inbound Marketing & Sales Blog

Jeffrey Lambert

Jeff Lambert has spent over a decade creating content for organizations in multiple industries. His writing credits include publications in Livestrong, Bleacher Report, and Maximum PC Magazine. He has helped create both written and visual content for Hollywood productions as well, including the release trailer for “Free the Capitve: The Mary Rowlandson Story.” He currently produces and hosts podcasts in the sports and education sectors, including the shows “Rounders: A History of Baseball in America” and the “Teacher Bulletin Podcast.” He currently resides in Miami with his wife and son and enjoys cheering on his Boston-based sports teams and reading history and politics.
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Recent Posts

Get Your Home Services Website to Page One on Google

Posted by Jeffrey Lambert on Apr 5, 2021 10:49:43 PM

Did you know that 97 out of 100 people start online when learning more about a local company? (SEO Tribunal)

This means if you’re running your business without a modern website, you’re falling by the wayside. 

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Home Services

Save Your Tired Brain With These 3 Content Marketing Headline Aids

Posted by Jeffrey Lambert on Mar 31, 2021 10:13:39 AM

At the end of the day, pulling a creative, engaging headline together may just be too much for your drained brain. And yet, your headline is THE essential aspect of your creation!

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Inbound Marketing Tools

How to Collect Feedback AFTER Presenting a Marketing Report

Posted by Jeffrey Lambert on Feb 15, 2021 12:04:13 PM

You could simply ask your audience if they have any questions, but more often than not, you run the risk of hearing crickets. You’re a marketer, so consider a more creative and engaging way to seek out feedback, to access it, and to improve.

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Podcast Growth Marketing for Martians Podcast

Make Marketing Data Come Alive With Multi-Channel Attribution

Posted by Jeffrey Lambert on Feb 5, 2021 8:54:42 PM

How are you evaluating the value of your marketing materials? There are traditional methods and there are tomorrow’s methods. We’ll show you how to improve how you look at and analyze your data using multi-channel attribution.

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Podcast Growth Marketing for Martians Podcast

5 Tips for Landing a Dream Marketing Job (w/ Rebecca Rovirosa-Capote)

Posted by Jeffrey Lambert on Jan 29, 2021 6:32:11 PM

We’re in the midst of one of the most significant workplace transformations in modern history. It’s the perfect time for you to plan or optimize your job search.

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Podcast Growth Marketing for Martians Podcast

5 Data Visualization Tools Worth Your Time (and Money)

Posted by Jeffrey Lambert on Jan 25, 2021 8:47:12 AM

We’ve all been there. We spent all night chugging caffeine and finalizing a huge report for the higher-ups. The next day, you’re running through your exhaustive data, only to see blank faces staring back at you? What went wrong?

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Podcast Growth Marketing for Martians Podcast Data Reporting

How to Connect Your Branding and Online Advertising Efforts

Posted by Jeffrey Lambert on Jan 15, 2021 10:38:12 AM

What does your advertising say about who you are? Do customers understand your mission? Your vision? What makes you unique? Paid Marketing expert Cynthia Sandoval explains why it’s important to align branding and advertising and where to begin.

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Podcast Growth Marketing for Martians Podcast

Reignite Your Millennial Marketing Efforts With These [On Fleek] Ideas

Posted by Jeffrey Lambert on Jan 15, 2021 8:00:00 AM

Ah Millennials. The generation that brought us avocado toast and destroyed a thousand industries. As a Millennial myself, I think we are the generation of change and progress - so why do brands regularly fail so spectacularly at speaking to us? 

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Inbound Marketing Growth Marketing for Martians Podcast

Try This Now: Culture Building Ideas for Sales Departments

Posted by Jeffrey Lambert on Jan 4, 2021 8:00:40 PM

In today's business climate, sales departments are a crucial driver of business growth. With the economy in an uncertain state, companies are cutting back on all costs - including payroll. This reality strikes sales professionals the hardest.

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Inbound Sales

How to Institute a Sales Training Program for Your Staff

Posted by Jeffrey Lambert on Dec 18, 2020 6:21:25 PM
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Inbound Sales Podcast

The Latest News On The Best Ways to Market Your Business

Inbound, Networking, Relationships, Content

We love Inbound marketing and all its facets. We write to educate our favorite partners, clients, and fans on the greatest marketing movement in decades. 


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