Where someone comes from can say a lot about where they’re going. Rizen is proud of our roots as a company. As a growing organization, your marketing, sales, and training efforts need an experienced partner with a track record of happy customers. We're happy to say we provide both.
Are you sick of wasting time, energy, and resources on general marketing campaigns that lead only to meager conversion rates? It's time to ditch old school marketing strategies that cast a wide net and try a different approach.
If you want more leads, more conversions, and more sales in less time, then you want account-based marketing. Account-based marketing is a strategy where sales and marketing teams work together to identify specific targets and personalize outreach and offers for that particular prospect. It's a hyper-personalized sales and marketing strategy that gives real results.
Read Time: 4 Minutes
As businesses have closed and employees are making the transition to working from home, many companies have found themselves strategizing on how to stay connected.
Read Time: 5 Minutes
Back in the day, if you wanted to excel as a marketer, you had to rely on a lot of paperwork and ancient marketing tools.
It was nearly impossible to gather millions of data points in the 60s without spending months taking surveys and spending tens of thousands of dollars.
"Try This Now" is a monthly series all about tools and techniques you can use to help grow your business.
Read Time: 4 minutes
ROI, ROAS, CTR, SQL, LTV…
Let’s face it… there are countless stats you need to track when measuring your marketing growth. Just memorizing all the abbreviations and their definitions can be confusing on its own. So how do you keep track of every stat? And do you need to track every metric out there?
Every marketing manager realizes that times have changed.
The rise of the internet and the smartphone revolution have drastically changed the way we market our brands to the world.
Read Time: 4 minutes
If you went back in time, 20 years ago, and told your friends and family that everyone in 2020 would be using their cellphones to continually watch videos of random people describing what they did that day, they'd all think you're crazy!
What's the point in that?
Read Time: 2 minutes
With hundreds of marketing plans to choose from, finding an approach that produces results can be overwhelming. Your job as a marketing manager is to create a strategy and guide audiences along the buyer's journey from beginning to end.