Rizen Inbound Marketing & Sales Blog

Rogelio Rodriguez

Rod aka Rogelio "El Gracioso" Rodriguez is Rizen Inbound's Chief Executive Officer or CEO for short. He spends his days tinkering in his web marketing laboratory, experimenting with landing pages, calls to actions, and really neat software. On his off time he prefers to spend time with his family and friends and enjoys cooking and kayaking on sunny days. You may reach Rod at 305-209-9952.
Find me on:

Recent Posts

Rizen Lands a Spot on Clutch’s 2021 Top B2B Companies List in Florida

Posted by Rogelio Rodriguez on Aug 3, 2021 4:56:36 PM

More and more companies and businesses are relying on effective marketing strategies to improve their sales and conversion rates. These business owners partner with reliable, trusted, and professional marketing companies to make sure that they are doing the right things in order to reach their goals.

Read More

Awards & Recognitions

The COVID-Era Guide to Getting More Results from HVAC Marketing

Posted by Rogelio Rodriguez on Aug 2, 2021 12:33:23 PM

A successful approach to HVAC marketing, sales, and operations requires modern strategies. Sending cold emails and purchasing highway billboards no longer resonate with the modern homeowner. Why?

Read More

HVAC Marketing

How to Get MORE Positive Customer Reviews for Home Services Companies

Posted by Rogelio Rodriguez on Jun 29, 2021 10:13:21 PM

For most home service companies, such as those providing roofing, impact windows, garage doors, electrical, or plumbing services, the traditional approach to attracting new customers isn’t working anymore.

Read More

Home Services

5 Low or No-Cost Ways to Market Your Impact Windows Business

Posted by Rogelio Rodriguez on Jun 15, 2021 3:43:39 PM

If you want to grow your impact windows company, you must set aside budget dollars, time, and resources for marketing. 

Read More

Impact Windows

These 3 Meeting Schedulers Can Save Marketers An Hour Every Week

Posted by Rogelio Rodriguez on May 4, 2021 12:09:00 PM

There are only so many hours in a day. As hard as we try, there is only so much we can accomplish in those 24 hours. Some days it's impossible not to feel overwhelmed by the workload sitting in front of us.

Having the right productivity tools can give you back time each and every day - starting with meeting schedulers. 

Read More

Inbound Marketing Tools

Nail Your Contractor Marketing in 2021 With These 5 Fresh Strategies

Posted by Rogelio Rodriguez on Apr 12, 2021 9:43:59 PM

If you're a decision-maker working in the construction industry, you understand how difficult it is to stand out from competitors. Luckily, there are new approaches that can help you do just that.

Read More

3 Tips for Home Improvement Services to Stay Relevant in 2021

Posted by Rogelio Rodriguez on Feb 22, 2021 5:48:59 PM

Amid the COVID-19 pandemic, many brick-and-mortar stores continue to experience slow growth in retail sales. However, there has seemingly been one bright star in consumer spending: home renovation projects.

Read More

Home Services

5 Tips for Improving Your Data Presentations to Decision-Makers

Posted by Rogelio Rodriguez on Jan 20, 2021 10:26:24 AM

Well-executed data presentations help marketers deliver key analytics more effectively. They can also help make people more confident when presenting to intimidating audiences such as company decision-makers.

In fact, 91% of presenters agree they are more comfortable when presenting with a beautifully designed slide deck (Presentation Panda).

Read More

Data Reporting

Data Worth Tracking for Top-of-Funnel Audiences

Posted by Rogelio Rodriguez on Jan 12, 2021 10:44:43 AM


Top-of-funnel is the first step in the customer journey. If you don't get their attention here, it will be challenging to get it later. So, how do you ensure the work you're doing is creating the qualified leads you need from your top-of-funnel content strategy? One word: data.

Read More

Data Reporting

Take These Steps BEFORE Interviewing Potential Marketing Agencies

Posted by Rogelio Rodriguez on Dec 30, 2020 6:55:05 PM


Partnering with an effective marketing agency is all about asking the RIGHT questions.

Not only do you need to ask yourself the right questions, but you also need to know the right answers. Take time to understand your own organization's current state and future plans. Only then will you have a firm grasp on what you need and how any potential partners can help.

Read More

The Latest News On The Best Ways to Market Your Business

Inbound, Networking, Relationships, Content

We love Inbound marketing and all its facets. We write to educate our favorite partners, clients, and fans on the greatest marketing movement in decades. 


Posts by Topic

see all

Follow Us