When was the last time you had a “performance review” and liked it? Exactly.
Home services companies are using digital marketing strategies to connect with their customers and find new leads. But what if we told you many are going about home services marketing the wrong way?
Getting bottom-of-funnel leads to convert to customers should be easy. But irritatingly enough, that is not the case for most businesses. Given the impact of converting this audience on your bottom line, it is crucial to leverage data-driven decision making.
Gathering data, analyzing your actions' impact, and optimizing your business are all part of using business intelligence efficiently. It's a better way to manage your organization and figure out what's working and where you need to adjust.
Data reporting can be challenging. When you've immersed yourself in numbers and found so many compelling proof points, it quickly becomes fascinating to you. But it's just data to everyone else! The only way to effectively report stats is to use the data to tell an engaging story.
Every day, there are 3.5 billion searches on Google. That means, on average, Google hosts over 40,000 search queries every second. It is no wonder Google Ads has become one of the most popular pay per click (PPC) digital marketing platforms.
In a world where starting a business has been made easy, finding customers remains the most challenging part. That’s why marketing remains an integral part of any successful business. About 71% of marketing professionals believe that marketing strategies are vital to the growth of a business.